Strategies For Successful Writing With Partnership Agreements
Today we’re going to look at joint ventures and how you can find partners for your freelance writing business. One option is to do searches using the Google Keyword Tool.
A second way is to use a program called Copernic, a program that will allow you to do highly targeted searching. The program comes in 3 versions: Free, Professional and Corporate. For our purposes, the free version will do the trick. In this article, we’ll look at the topic: Pie Baking.To get started, click on Search: New (or CTRL+N). In the dialog box, you have several options for searching, which are: All the words, any of the words or the exact phrase. Directly below that is a pop-up which governs categories. As you can see, there are many options. When I do a search I like to cover the broadest possible area, so I set this to: The Web.
When you run the search, many web sites appear. On the far right of each listing is a ranking and the most relevant sites appear first. If you hover your mouse over any giving listing, you get more information. To visit the site, right-click on the listing. A pop-up window appears. Scroll to the heading “Open in New Document,” which opens Internet Explorer on my computer.
The next step is to visit Alexa.com, which is a site that gives you ranking and other important information about a web site’s performance. To learn how this works, you need to install the Alexa toolbar. In my opinion, using Internet Explorer is the better option. There have been issues with Firefox. Once the toolbar is installed, call up Copernic again. This time around we are going to expand on our search to find joint venture partners. The problem is that the primary keyword is not enough. To deeper, you need to add more keywords, such as: ezines, blogs and newsletters.
To speed things up, I ran a search using the phrase “pie baking blogs.” Of the listings that came up, Allrecipes.com got my interest, so I checked it out with Alexa. Looking at the top of the browser, you see this box with a number in it. This is the Alexa ranking. Despite what you might think, the smaller the number, the better the ranking. So if you have a site with a ranking of three million it won’t be anywhere near the first page of Google, but rather somewhere at the back. For joint ventures, you want a rating of 300,000 or less.
The number at the top of the browser is only one small piece of the puzzle. To learn more, we have to click on the number. Doing so takes us to the Alexa web site, where we can learn a lot more, such as the world traffic, country rank and keywords. Another important consideration are the backlinks or sites that link to this one. You will want to check these out because some of them could turn out to be good joint venture partners.
Next, have a look at search analytics and scroll down the page. The first thing you’ll see are the top queries from search traffic. As you go down further, you’ll see High Impact Search Queries. This is useful, not just for the keywords, but it gives you more info about what’s popular on the site, so when it comes time to write your JV intro letter, you’ll have lots of information.
The last thing is to make sure you have all the contact info for this site for writing your queries later. When saving this information, I recommend using one of two methods. The first is if you have Acrobat installed on your computer. Use the Print to PDF file option and save all these pages as PDF’s in a folder. The second option is to use an image capturing program such as SnagIt, to capture the information, so you can refer to it at a later date. This is all information you’ll need for your joint ventures. More is explained in the chapter on Joint ventures, as well as what you need to know when sending out JV requests.
Want to build your freelance writing business to $100,000.00 plus per year? Learn the power of joint ventures. Your income could increase dramatically almost overnight.
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